About Us

This all started with a question I couldn’t answer.

It wasn’t a big question. No epiphany in the rain. More like something someone says offhandedly, halfway through a sip of lukewarm coffee:

“Why doesn’t something like this exist?”

And that “something” could be anything:

A piece of software that understands what we mean without us having to explain it.

A system that lets us learn the way we actually learn—swinging branch to branch, like a monkey with WiFi.

A way to work that doesn’t feel like renting out your soul to a calendar.

Pendulum Labs was born there.

A sort of underground lab for ideas that don’t really fit into PowerPoint slides.

A place where curiosity doesn’t have to ask for permission.

We’re not a tech company.

Not a design studio, nor an incubator, nor a think tank.

We’re more like that folder on your desktop full of things you’ll get to someday.

That “someday” is now.

We believe in ideas that start messy.

In projects that don’t yet know if they’ll become a product, a piece, a company, or just a better question.

In mistakes that are worth making.

In doodles that suddenly become a map.

We like to think we’re building a kind of parallel Wikipedia:

Not the one that documents what already happened,

but the one that explores what could happen—

if we dare to mix geometry with psychology, APIs with poetry, AI with intuition.

This is Pendulum Labs.

A logbook of the improbable.

A lab with no lab coat.

A pendulum that never stops swinging because it refuses to choose between art and science.

Because deep down, we believe the best ideas don’t come from picking a side — but from oscillating between them.